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An International Centre for Excellence in Serious Games Applied Research, Business Engagement and Study

Serious Games Institute is an operating division of Coventry University

Code of Everand

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Project objectives

The aim of this project was to evaluate the effect of the Massive Multiplayer Online Game (MMOG) Code of Everand (CoE) on children's road-crossing behaviour and attitudes to traffic safety. The project involved leading a team including Futurelab and the Transport Research Lab which undertook surveys, qualitative case studies and a behavioural study with 11-15 year olds.

SGI contact: Dr Ian Dunwell